Indulgent sweet profiles to vibrant fruity varieties, bold spicy twists and savory additions, we’re highlighting four growing flavors in the food and beverage space today to help inspire your brand. Read on for flavor and culinary insights on Mexican hot chocolate, mirepoix, cookie butter and pomelo.
In recent years as consumers seek authentic (and spicy) flavors, traditional Mexican hot chocolate has gained prominence as a drink and in flavor format for other beverages, sweet and snacks.
An unsung culinary hero, mirepoix contributes rich flavor and serves as a powerhouse ingredient for endless applications—from classics to modern savory creations.
77% of consumers are extremely interested or very interested in cookie butter as a seasonal flavor (McCormick Flavor Solutions U.S. Seasonal Survey, 2025). The profile of cookie butter has made its way into other sweet innovations like ice cream, desserts, confections and even coffee creamers.
With a taste described as sweet and like a mild grapefruit, Pomelo is a perfect flavor to appeal to consumers’ desire for novel taste experiences.